On November 6th, 2023 Xoxzo upgraded the link tracking functionality as requested by our users. Link tracking is an optional parameter that you can use for the Xoxzo SMS API to obtain data about SMS messages you’ve sent.

Previously, link tracking could only detect the first time a user clicked a link in the SMS message. Now it’s also possible to track when a user clicks a link several times and view the time stamp(s).

With this information, it’s easier to understand which users are most interested in your campaign. Please use this data to improve your next SMS campaign!

For more details, please visit our documentation.

For any questions, please feel free to contact the help desk(

Jocelyn ter Morsche

Jocelyn ter Morsche


Joined August 2020. Majored in Japan Studies at Leiden University in the Netherlands and previously worked as a social media marketer in Tokyo. Describes her marketing approach as data-driven, yet creative.